We are looking for a fresher/experienced to join our organization. The candidate will be responsible for strategizing social media visibility and creative content writing for the global L&D Team. This role will hold the responsibility of thoroughly understanding the capabilities of social media and its ability to connect with a wide range of audiences, and how to use those capabilities to develop a range of strategies and content forms. This will be accompanied with the other day to day responsibilities as and when required by the management.
Excellent consulting, writing, collaborating, editing (photo/video/text), presentation and communication skills
Creative thinking and Adequate knowledge of web design, web development, CRO and SEO
Advanced knowledge of all social media platforms
The ability to consistently meet tight deadlines
The ability to handle multiple projects concurrently.
An eye for detail and taking complete ownership of deliverables.
Manage and oversee social media content and internal LMS branding campaigns.
Measure the success of every social media campaign and key google analytics metrics..
How to Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification.
Manage every piece of content that goes out on behalf of Moolya L&D Team representing Moolya, ranging from newsletters, press releases, blog posts, and social media posts on various platforms
Generating, editing, publishing and sharing daily content (original text, images, video or HTML) that builds meaningful connections
Set up and optimize company pages within each platform to increase the visibility of the company’s social content
Analyze performance indicators and web traffic, identifying areas where the content requires improvement
Proofread new content to avoid and correct errors.Creating editorial calendars and syndication schedules
Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information
Regularly produce various content types, including email, blogs and white papers.
Actively manage and promote our blog, and pitch articles to relevant third-party platforms.
Edit content produced by other members of the team.
Analyze content marketing metrics and make changes as needed.
Collaborate with other departments to create innovative content ideas.